The little-known trick to shutting down weight loss and “body-shaming” ads on Instagram before they start flooding in the new year
- You can opt out of weight loss ads on your Instagram feed
- The ads often become more frequent over the New Year’s Day
- Personally trained Kira Onysko shared the hack on her Instagram feed

Kira Onysko, the size-inclusive, non-diet trainer, took to Instagram to share the hack ahead of the New Year, when many people are trying to make resolutions
A personal trainer has revealed how to get rid of New Year’s Eve weight loss Promote on Instagram in four easy steps.
Kira Onysko, the size-inclusive, non-diet trainer, took to Instagram to share the hack ahead of the New Year, when many people are trying to make resolutions.
Targeted weight loss ads can look like 28-day plans, diets, supplements, or exercise equipment.
To opt out of advertising, go to Settings, Ads, Ad Themes and search for “Body weight control methods”.
This should work for most, but if you can’t find anything under that heading, you’re playing around with various terms, including weight loss, nutrition, and fitness.
“There’s a little popup at the bottom that says, ‘We’ve changed the category names to make them clearer!’ So now there’s no ‘body weight control’, but there are a lot of smaller weight loss categories disguised as ‘fitness and health.’ ‘ said a woman.
But others said they found it under the original heading.

She shared the post to help people avoid the triggering ads over the New Year period, which is usually packed
“Body weight control is shown to me. I wonder if different people have been attacked differently and it doesn’t show up with some,” said another.
The post went viral and dozens of people commented to explain what they removed.
“I just removed everything related to it like ‘muscle’, ‘CrossFit’ and ‘nutrition’.” said a woman.
“Before I posted my first comment, I used the search function for “body”, “body weight”, “control”, “b”, “body weight control”, “body weight control” and “weight control”, so it seems from the version/ depend on the update of Instagram you have.
“I was able to go through a lot of health/fitness advice, but nothing along the lines of ‘weight control/loss’ suited me – and as someone with a history of ED, I would absolutely be targeted based on search history. I hope everyone stays safe,” explained another.
Others questioned why people don’t just “ignore” the commercials like they would on TV.

She explained that you need to click the “Slow less ads” button

Others said they couldn’t find the exact category but shared their own tips using the same method
“Why not see all the comments that confirm how triggering these ads can be for people and just ignore the post? Why bother typing this comment? It definitely took as much time as changing a setting,” one person said.
“Same idea as a recovered alcoholic who doesn’t want to see alcohol ads. It’s worse than just an annoying ad,” said another.
Some people were less than impressed with the results.
“Unfortunately, I’ve already done that and it really never made a difference. They just trade the ads for shit like Noom, “lifestyle” apps that are really just diet apps. I’m also getting a lot more adverts for useless and potentially dangerous vitamins and supplements, for “health” research that focuses on weight…you find out the loopholes,” one person said.
One woman shared her own hack: “I changed my gender to ‘I’d rather not say,’ and the weight loss ads stopped,” they said.
And it works for other categories too.
“This also works for women in their 30s who have decided not to have children who want to stay silent: motherhood, toddlers, baby care,” said one woman.